Boycott Coca-Cola

by New Worker correspondent

Coca-Cola's famous Christmas truck is driving around towns and cities across the country in December to spread festive cheer, but the American soft-drinks corporation has only brought pain and violence to Palestinians through its complicity in Israel's land grabs in the West Bank. That's why we're tailing and confronting the Coca-Cola truck, to expose the truth about Coke's complicity in Israel's military occupation and apartheid. 
Coca-Cola operates facilities in the illegal Atarot Industrial Zone, based on stolen Palestinian land around occupied Arab Jerusalem. Through this, Coca-Cola is providing the economic underpinning for Israel's illegal occupation and apartheid. 
Palestinians living under Israel's military occupation in the West Bank are facing an escalation of Israel's military assaults, land grabs and settler violence, with over 220 Palestinians killed by the Israeli military and settlers in 2025 alone. By operating facilities in an illegal settlement, Coca-Cola is fuelling this horrific violence. 
The call to boycott Coca-Cola is a part of the Don't Buy Apartheid campaign which asks all individuals and shops to boycott all Coke products and Israeli produce.  
By taking these two key actions, and organising in our communities to get others to do the same, we can break the ties of corporate complicity that uphold Israel's genocide, military occupation and apartheid against Palestinians. 

Boycott Puma!

By New Worker correspondent

Members and supporters of the Palestine Solidarity Campaign (PSC) were out in force last Saturday, protesting outside sportswear company Puma’s flagship store in London’s West End. The demonstration in Carnaby Street, near Oxford Circus, greatly slashed the numbers entering the store. A much smaller but extremely rowdy pro-Israeli counter-protest certainly also helped to deter shoppers with its loud music, endless slogans, fanatical dancing and waving of flags in the faces of passers-by.

The PSC is targeting Puma as the main corporate backer of Israel’s football association, which includes teams from illegal Israeli settlements on occupied Palestinian land. More than 200 Palestinian sports clubs have called on Puma to end the sponsorship deal and stop supporting Israel’s illegal land grabs.

This is part of an ongoing response to the call from the Palestinian civil society in 2005 for a campaign of Boycott, Divestment & Sanctions (BDS) against Israel until it respects human rights and international law.

Puma is the main sponsor of the Israel Football Association (IFA), which includes football clubs based in illegal Israeli settlements on stolen Palestinian land. All Israeli settlements are considered war crimes under international law.

As one of the world’s top sports-kit makers, Puma’s sponsorship brings international legitimacy to the IFA and helps maintain its direct involvement with violations of human rights and international law off the field.

Take action and support the call from more than 200 Palestinian teams for Puma to end its support for Israel’s military occupation by terminating its sponsorship deal with the IFA.